Tax-free holiday good for retailers

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David Minton/DRC
Shoppers flock to the school supply section of Denton’s SuperTarget on Loop 288 on Saturday, during the state’s annual tax-free weekend. Most school supplies, clothing, shoes and backpacks are exempt from sales tax through today.

Though the state’s tax-free weekend came and went quickly, retailers say results were positive overall.

Consumer traffic was consistent throughout the three-day tax break for back-to-school shopping, which kept retailers occupied, as expected.

Jackie Varney, an employee at Courthouse Collection on West Hickory Street, said the weekend went pretty well at the clothing and gift shop Friday and Saturday.

Many took advantage of the holiday to save sales taxes on clothing and footwear that cost less than $100, she said.

“The customers were glad we had it,” Varney said.

Sarah Holland, media relations senior specialist with JC Penney, said stores were busy and customers enjoyed the company’s “Fair and Square” prices throughout the weekend. In February, the company introduced a new straightforward pricing method to help customers find items they need at the best possible price.

The Denton store also offered free haircuts for children. The national promotion continues until the end of the month, Holland said.

“We’ve booked over one million free haircut appointments in August,” she said.

At Golden Triangle Mall, general manager Matt Ludemann said he was not sure how many shoppers stopped by during the weekend.

He said the only way he could tell traffic increased was by car counts — an increase of 6.1 percent compared to last year during the same time.

Last year, an estimated 69,000 cars filled the parking lots at the mall during the tax holiday.

“It was a busy weekend, but it was not extremely crazy,” Ludemann said.

He said the consumer traffic at the mall was mixed, with some customers doing occasional shopping throughout the weekend.

“It was a successful weekend for our retailers,” Ludemann said.

The average person will spend about

$700 on back-to-school shopping this year, according to the National Retail Federation, a retail trade group.

About 40 percent of shoppers with children in grades kindergarten through 12th grade have completed their back-to-school shopping in the past couple of weeks, the group said.

Angela Grubke, owner of a recently opened hair salon in Corinth and a mother of two, said she will do last-minute back-to-school shopping. Grubke skipped the tax-free weekend altogether, she said.

“I have been too busy to shop,” she said.

KARINA RAMÍREZ can be reached at 940-566-6878. Her email address is .



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