High winds topple part of installation atop Dan’s Silverleaf

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David Minton/DRC
Part of a large sign on the roof of Dan's Silverleaf was blown over Tuesday morning during high winds. The "You" in a sign reading "You are beautiful" blew over and sandbags holding the letters in place fell off the roof damaging a vehicle parked below, Tuesday, March 5, 2013, in Denton, TX. David Minton/DRC

High winds sent a portion of an art installation and sandbags atop Dan’s Silverleaf on Industrial Street crashing to the ground below early Tuesday.

No one was injured in the incident, which occurred shortly after midnight, but there was some damage to a vehicle parked in the lot at the venue.

According to the National Weather Service, wind gusts in Denton shortly before midnight Tuesday were nearly 40 mph.

The 100-foot sculpture that reads “You Are Beautiful” in letters 8-feet tall is in Denton for the 35 Denton music festival, beginning Thursday. The installation, by artist Matthew Hoffman and produced by Chicago-based Johalla Projects, is part of a You Are Beautiful campaign during the last 10 years that has conveyed the message in murals, installations and exhibitions. The installation has appeared throughout cities across the United States and abroad.

In Tuesday morning’s wind, the letters Y, O and U blew over, leaving “Are Beautiful” remaining on the roof.

“Fortunately, the installation was not permanently damaged,” Jaclyn Mellini, press manager for Johalla Projects, wrote in an e-mail. “It is in the process of being reinstalled [Tuesday] and will be repaired by the festival opening and reinforced.

“We’re looking forward to the weekend and sharing Matthew’s message with the festival.”

Kyle LaValley, creative director for 35 Denton, said the art installation is being removed from the top of Dan’s Silverleaf and being transported to a spot where it’s safe and secure for the duration of the festival. Specifics of where that location might be were not available at press time.

“We’re working on preparing it right now,” LaValley said of the installation Tuesday afternoon. “The damages are not as severe.

“We’re really excited that the sculpture is going to be a part of the festival.”

LaValley said festival organizers are working with the owner of the vehicle damaged in Tuesday’s “freak accident.”

The vehicle’s owner could not be reached for comment.

BRITNEY TABOR can be reached at 940-566-6876. Her e-mail address is btabor@dentonrc.com .


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